
Win More Customers Online.
We’re revolutionizing digital marketing for the automotive industry. By combining objective-driven strategies with behavioral insights and data science, we aim to create a unified digital journey for your automotive customers to better find and engage with you online.
How Do Auto Buyers Find Your Website?
Results-Driven SEO.
Drive more people to your website and leads into your pipeline with our search engine optimization (SEO) program. We take a local, user-driven approach to SEO, exploring why and how prospects use Google and Bing to find you online. Our SEO experts publish engaging, search-friendly content for your site, enabling you to rank higher on search engine pages and generate additional traffic to your dealership website.
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Targeted SEO Content and Metadata
Increase visibility and manage your first impression with content and search listings that deliver more. Content is uniquely written to provide value, marked up with structured data and is geographically relevant.
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Relevant Blog Posts
We deliver relevant and timely content with high-quality blogs each month, creating an engaging online personality designed to win leads at all stages of the purchase process.
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In-Depth Reporting and Analysis
Receive a monthly update on the progress of your SEO efforts. Attend quarterly virtual meetings to discuss current trends and strategies.
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Local Listing Alignment
Continuous Name, Address, Phone (N.A.P.) publishing, auditing and verification to ensure accuracy and consistency in your online business listings.
Digital Advertising Drives Demand.
We keep you on the road to success with an online marketing strategy that addresses the specific needs of your business. Our paid search gurus continually optimize your campaigns for higher ROI. Our PPC packages are customized to help you reach your digital marketing goals and are fully managed by a human, not a computer. In order to get the best results for your store, we’ll customize our approach to digital advertising.
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Paid Search Advertising
Including Google Ads and Microsoft Ads
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Display Advertising
Including Google Display Network and Adobe Advertising Cloud
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Video Advertising
Including TrueView Ads for Google and Adobe Advertising Cloud
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Audio Advertising
Including Pandora Ads and Spotify Ads
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Social Advertising
Including Facebook and Instagram Ad Network and LinkedIn Advertising
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Programmatic Advertising
Including Adobe Advertising Cloud
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Advanced Audience Targeting
Including Custom Audience and IP Address Targeting
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Additional Advertising Channels
Including Waze (navigation app), Blip (digital billboards) and Geofencing
Innovation in Automotive Digital Advertising.
Dynamic Inventory Ads with Enhanced Budget Management are the future of automotive retail marketing. Optimized and personalized by our experts, yet fully automated with machine learning algorithms, these ads feature your dealership’s inventory which feeds right into our software, in real-time, to generate enhanced, targeted ads that yield incredible results and produce an uptick in ROI. Create more traffic, turn your traffic into leads on your VDP page, and turn those leads into car, truck and service sales.
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Increased ROI
A maximized ad budget means a better return on your investment thanks to increased customer acquisitions. Our analysts have seen remarkable improvements in key metrics such as cost-per-click (17%), conversions (19%) and total budget utilization (4%).
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Better Use of Budget
Our new Enhanced Budget Management system utilizes machine learning to ensure your daily spend is maximized by adjusting strategies in real time, which ultimately encourages further ad growth and improves quality scores.
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100% Personalized
Your Marketing Analyst will personalize your dynamic inventory ads to automatically make bid and budget modifications based on accrued data such as seasonality, keywords, use location, ad rank positioning and optimal times of the day.
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More Qualified Leads
Create dynamic ad groupings based on specific vehicle traits to trigger more intent-to-buy clicks straight to the VDP landing page. These ad groups can be scaled on a micro or macro level depending on your needs.
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Enhanced Customer Experience
Automatically pause and restart ads when certain inventory or pricing conditions are met.
Ad Results for Chrysler Dodge Jeep Ram Fiat Dealership
Better digital advertising led to a huge increase in clicks and vehicle detail page (VDP) views, as well as overall conversion for this dealership.
Email Promotions Maximize Your Events and Specials.
Our Email Promotions are flawlessly designed to capture the attention of your audience and incentivize them to take part in the offer. Using custom themes, graphics and personalization features, promotions are presented in a memorable, branded way.
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Compelling Design
Each promotional email is branded to your dealership and design with manufacturer guidelines with strong call-to-actions that ensure your potential customers take the next steps.
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Installation
Our emails are easy to create and manage. Each email is coded for your specific CRM, links back to your website and is installed in your CRM.
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Delivery
All emails are anti-spam tested against the top filters, tested across devices to ensure email promotion renders how you intend on the majority of devices.
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Reporting
Concise reports will be delivered after campaigns to help analyze performance through tracking opens, clicks, gross profit, vehicles sold, appointments made and heat maps.
Email Success for Every Automotive Tier.
Optimize Your Digital Storefront.
Your online appearance is just as important as your physical storefront. Our customized Website Optimization program ensures that your website conversion and user-experience strategy is operating at peak efficiency, designed for the best user experience and provides you with optimal reporting so you can continue to make improvements.

OEM Case Study: Digital Focus Fuels Commercial and Truck Sales
Maritz Automotive delivered vehicle-specific content for commercial Nissan USA dealership websites, enhancing and elevating the digital presence of Business Certified Dealerships throughout the country.
We Work for Your Success.
Our team of digital marketing experts stays in the know on digital marketing and automotive trends so we can bring new ideas and strategies to your programs.
We’re All About Making New Connections.
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